Cleveland, OH — Empire Paving Company
Watch the full video: https://www.linkedin.com/posts/empire-paving-company_empire-paving-is-teaming-up-with-fox8-to-activity-7442207813809913856-wldD
Empire Paving, Northeast Ohio’s trusted commercial asphalt contractor, is excited to announce its partnership with Fox 8 Cleveland (WJW-TV) for a brand-new campaign: “Driveway to the Draft.“ The campaign brings together Cleveland’s passion for football with Empire Paving’s commitment to quality paving services across the region, creating a one-of-a-kind experience leading up to NFL Draft season.
What Is “Driveway to the Draft”?
“Driveway to the Draft” is a community-driven promotional campaign that combines Empire Paving’s expertise in commercial and residential asphalt paving with the excitement of the NFL Draft. In partnership with Fox 8, Northeast Ohio’s leading news and entertainment station, Empire Paving is reaching fans and property owners across the Cleveland area through broadcast features, social media content, and on-the-ground activations.
The campaign was announced by Empire Paving’s leadership team on-site at the company’s Cleveland headquarters on Johnston Parkway, where the full fleet of branded trucks and heavy equipment served as the backdrop for the launch video. The announcement showcased Empire Paving’s growing operation, from its branded dump trucks featuring the company’s 1-800-ASPHALT vanity number to its skid steers and paving machinery—all ready to hit the road for another busy season.
A Partnership Built on Local Pride
Cleveland is a football city. From the energy at FirstEnergy Stadium to neighborhood watch parties across Cuyahoga County, the NFL Draft is one of the most anticipated events on the calendar. Empire Paving saw an opportunity to tap into that enthusiasm and connect with the community in a meaningful way.
Fox 8 Cleveland was the ideal partner for this initiative. As the region’s go-to source for local news, sports, and entertainment, Fox 8’s reach across Northeast Ohio aligns perfectly with Empire Paving’s service area, which spans nine counties including Cuyahoga, Summit, Lorain, Medina, Lake, Geauga, Portage, Ashtabula, and Trumbull.
More Than Just a Campaign
Empire Paving has been serving Northeast Ohio for over 20 years, building a reputation for reliable, high-quality commercial asphalt work. From parking lot paving and asphalt milling to concrete construction, sealcoating, and sewer work, the company handles projects of all sizes for commercial properties, industrial facilities, and property management companies throughout the region.
The “Driveway to the Draft” campaign reflects Empire Paving’s continued investment in brand growth and community engagement. Following the company’s recent acquisition of the exclusive 1-800-ASPHALT vanity number for the greater Cleveland region, this Fox 8 partnership marks another strategic step in strengthening Empire Paving’s visibility and accessibility across Northeast Ohio.
About Empire Paving
Empire Paving is a locally owned and operated commercial asphalt paving company based in Cleveland, Ohio. Founded over two decades ago, the company specializes in commercial and industrial asphalt solutions including parking lot paving, asphalt milling and resurfacing, concrete construction, catch basin work, storm drain installation, and sewer services. Empire Paving serves commercial properties, industrial facilities, and property management companies across nine Northeast Ohio counties.
Media Contact Empire Paving Company 4620 Johnston Parkway, Cleveland, OH 44128 Phone: (216) 581-1000 Website: www.empirepaving.biz
